Case Study Puppy Bowl XIV 2018

Request: Puppy Bowl XIV 2018 watch party in Austin, Texas. Would like Ideas of making an photo engagement activation just for our furry friends and their human counterparts. We would like to compliment the watch party with something fun, easy to use and unique. Social sharing as well as print outs would be preferred.

Details: This Puppy Bowl XIV watch party will be Sponsored and held at the Google Fiber Space here in Austin, Texas on February 3rd 2018. Televisions, Original adoption extravaganza is back and furrier than ever as the world’s cutest sporting event and will be returning to Animal Planet for PUPPY BOWL XIV for two hours of fuzzy faces, sloppy kisses, and puppy penalties. We will have around 12 x 12 foot area to work with in the space. There will be other activities going on as well in the space just for our fur babies. There will be dog snacks, refreshments, toys and puppy swag.

Proposal: Catering exclusively to our clients Furry Friends, we propose the idea of building a fully custom “Puppy Sized” photo booth where the booth will be sized just for our clients k-9s. The Activation would include multiple sized photo layouts as well as puppy props like tennis balls, squishy footballs and a lowered seating space for their human companion. We will also shorten the countdown clock and processing time for sharing as we want to make sure our guests feel well attended with not as much “down time” as there will be a lot going on in the event space and predict there will be distractions if sessions lasted more than a few seconds. A “Hedge Wall” style backdrop will be set up to imitate a grassy field for high contract photos.

ModPod Photo Booth (Doggy Sized) – “Central Photo Activation” – this will be the anchor “photo activation” in the area and one of three other small activities placed around the Google Fiber Space. The Drop-in photo booth height will allow us to position our camera and lighting equipment to focus at a dogs point of view. We will use the venues provided lower floor seating to help accommodate our guests when posing with their dogs. The graphic overlay will compliment the event and stay within the logo / company guidelines to ensure all entities are reflected in the best light when marketing. The ModPod will be social enabled for sharing directly to via email and SMS text as we find this the fastest way of sharing. Client Provided “Puppy props” will also be incorporated in the set up well for added fun and event consistency.

Post Experience Report – The Puppy Bowl XIV 2018 Watch Party was a new and engaging way to take shots with your best 4 legged friend. The tech infused, central location Google Fiber Center was definitely complimented by our modern take on the “open air” style ModPod photo booth. The ability to adapt along with the capacity to collaborate closely with our client’s requests is what sets us apart from the “average photo booth company”. Share the treasure of unconditional companionship at your next “Pet Party” and we’ll be sure bring the ultimate pet engaging experience.

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